Dažnai girdime apie verslo sprendžiamą problemą, turimą viziją, misiją ir principus. Bet kaip juos atskirti. Radau tokį visai įdomų skirtumų aprašymą:
Vision, mission and principles drives behaviours
Problem - Why do you need to do anything? (Problem in the world, who experiences it, why it’s important and why you feel compelled to fix it?)
Vision - Where do you want to go? (How would the world be different in 20-30 yrs if you do that)
Mission - How you will achieve that? Gaols, today’s reality and immediate actions?
Principles: What fundamental beliefs in your philosophy and worldview built on?